There are people on Twitter who want to find out what you had for lunch, especially food trend watchers, but it is also a place to get some “tweet cred”. It is a good medium to find out what your followers want to know about and to contribute in a valuable way. As trends people who want to be ahead of the curve…it can be a little isolating at times. We have to be ahead of the masses…we are always thinking about what they want next or what we want them to want next. Twitter can tap into the collective brain of those who are also checking into the future.
“The medium is the massage.” Marshall McLuhan
